Innova Art, the leading innovator in digital media, raises the curtain on a major rebrand at this year’s Photokina, Cologne, 16-21 September 2014. The rebrand brings an exciting new look and clearer focus to the company’s comprehensive and multi-award-winning range of digital media solutions.

“With our ever-expanding customer base in mind we’ve reviewed every aspect of what we do,” said Sales & Marketing Director Jon Courtiour. “Now we have a new, sharper image that correctly positions us as a leading player in this market.”

But Innova has always been about more than image. As a company, it has always recognized there’s never one solution in the fast-paced modern print market. With Innova, it’s always more than paper – Innova develops bespoke solutions custombuilt to meet customers’, and the market’s, ever-changing requirements.

The popular JetMaster Photo Wrap is a pre-cut, pre-laminated board, to which the print is affixed. The new JetMaster Direct Print Photo Wrap, which is compatible with both hybrid and flatbed UV printers, is printed in one pass directly onto a pre-cut and perforated board. The JetMaster Photo Panel (a Direct Print variant is available) offers elegant, frame-free block mounts for the desktop, counter or wall in minutes – and look especially stunning in combination with Olmec RC papers.

Visit the Innova stand A6/C5 in Hall 3.1. to view the latest releases in the award-winning Innova and Olmec digital media ranges, and the JetMaster and FibaPrint® product ranges – as well as the latest developments in the Eco-Solvent and Latex products for graphic art. The Innova team will be on hand to answer all enquiries.